Understanding Risks and Bypassing Impediments Concerning Health Care in Albania
Keywords:
health care; hospital; social marketing; service qualityAbstract
According to the Constitution of the Republic of Albania, health care is sanctioned as an equal right for all of its citizens, and it should encompass universal coverage. During the last years, especially during and after the COVID-19 shockwave, the policies of the Albanian government have been directed towards improving the situation in the healthcare system, however, there is still more to be done. Healthcare continues to be a pressing issue, especially with the changing demographic structure of the Albanian population and the emigration of qualified healthcare personnel. Understanding risks and adopting strategies and policies to bypass them is essential to guarantee high-quality service in a timely manner for patients in all three tiers of the healthcare system in Albania. With the emerging competition from private healthcare organizations, it is imperative to identify the risks and provide measures to bypass or minimize them, especially in the light of policies regarding hospital autonomy. Through extensive secondary literature review and data from national and international organizations, this research paper aims to investigate and examine some of the main risks related to Albanian healthcare organizations. The sustainable development of a country cannot be achieved without good health and well-being for all its citizens.
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